As fashion editors, we know a thing or two about outfit accoutrements. Sure, we know the best jackets, shoes, and hats to wear to take an outfit to the next level, but truthfully, there's not much we get excited over more than jewelry.
With an overwhelming number of new and upcoming brands, along with established jewelry designers, competing for real estate in our minds (and on our Instagram feeds), we're sharing our favorite cool jewelry brands you can buy from now, hailing from London, Copenhagen, Los Angeles, and more. Below, read (and shop!) 10 editor-approved jewelry brands you'd be silly to miss out on.
Ragbag Studio
This Copenhagen-based jewelry brand has become my new obsession, especially if I'm looking for chic, everyday jewelry that's still fun and whimsical. While its classic silhouettes like the Odette Spiral Ring or Reflection dangle earrings might frequent your social media feed, the brand really shines with its new, Dualism collection that offers a cool, modern take on stone jewelry.
Heaven Mayhem
"We've seen so many trends from previous eras pop back up into the zeitgeist, but no other jewelry brand has tapped into our collective nostalgia quite like Heaven Mayhem. The brand's jewelry has become a fan favorite among the fashion set (myself included) because of its vintage-inspired designs with modern twists." — Jasmine Fox-Suliaman, fashion editor
Jenny Bird
"If you know Who What Wear editors, you know we love Jenny Bird. You'll rarely see me without one of its pieces on. It's one of the first contemporary brands to introduce new trends, yet it also has the classic pieces I am obsessed with. In the summer, its anklets are glued to my feet." — Sierra Mayhew, associate editor
Sophie Buhai
"At any given time, every piece of jewelry I want seems to be by Sophie Buhai. Much of her collection is an investment, but they're pieces you'll wear every day. There are so many jewelry brands out there vying for our attention, but her unique, sculptural pieces really stand out among the pack." — Allyson Payer, senior editor
Ben-Amun
"I absolutely adore Ben-Amun. I can't help but admire its stunning pieces, from the gorgeous pendant necklaces to the stone earrings and glass pearl bracelets. Every item effortlessly elevates my outfits, giving them a chic and polished look. What I appreciate most is that the brand offers high-quality jewelry at an affordable price and seamlessly blends current trends with timeless style." — Nikki Chwatt, associate fashion editor
The Clear Cut
As a Gen Z editor who is stepping into the fine-jewelry business for the first time and building out my forever collection, there's no brand more I trust than The Clear Cut. After meeting with co-founder Olivia Landau, I fell in love with the brand's commitment to quality and ethically sourced earth-grown diamonds. While they're certainly investment pieces, I'm slowly building out my jewelry drawer with items that I know will reach heirloom status when passed down within my family.
Monica Vinader
"For jewelry collectors who are conscious of the industry's environmental impacts, there's no better place to shop than Monica Vinader. What I love about this brand is that it's dedicated to using 100% recycled materials with all of its jewelry, providing production transparency, and ethically sourcing gemstones. It's that dedication that makes it one of the most sustainable jewelry brands to shop hands down." — Jasmine Fox-Suliaman, fashion editor
Lié Studio
"I've always dreamed about owning a drawer full of Lié Studio jewelry. I managed to steal my sister's pair while she was visiting me in New York and, honestly, I haven't stopped thinking about the brand. Everything is incredibly chic and sculptural, meaning my pair (or, my sister's!) are the first ones I look forward to putting on every time I wear my classic go-to office outfit: a white tee, jeans, and black loafers. If you haven't heard of this chic Danish brand yet, what are you doing?" — Ana Escalante, assistant shopping editor
Alex Monroe
There's always something so quintessentially chic about Alex Monroe's British heritage jewelry. Every piece feels like it belongs in a museum or a woodland garden, and there's a kitschy yet home-grown aspect to almost every piece that I fall in love with every time I wear them. I feel like the brand's pieces shine in the summer best on the British countryside (or, if you're like me, holed up somewhere in Upstate New York).
Alexis Bittar
"Confession: I'm a sucker for sculptural jewelry. While there are so many brands making cool pieces right now, none holds a candle to Alexis Bittar, IMHO. What's great about this brand is that its offering lands in the demi-fine range while checking off the boxes we'd want from our everyday jewelry: functional, well-crafted, and trend-forward." — Jasmine Fox-Suliaman, fashion editor
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